Felcana | Product & Digital UX UI Design
Empathy as an ecosystem
Harnessing data to building a language of shared understanding
Pet-activity monitors don’t have to look like toys. They don’t have to be hefty and gimmicky. The human wearables market has got this right, designing stylish devices that fit seamlessly into everyday life.
We thought, why can’t pet devices be the same? Our vision – sophisticated design teamed with cutting-edge tech.
Dr. James Andrews
Head of Felcana and veterinary surgeon
The product experience has been crafted to encourage an empowered relationship between owners and their pets. Ultimately this has resulted in a premium yet caring aesthetic, blending high-tech forms and finishes with more approachable leatherwork.