Pomegranate Simon Browning December 5, 2023

Recipe Design is delighted to partner with Pomegranate Media

Recipe Design is delighted to formally announce a new partnership with behavioural experience agency Pomegranate Media.

Having worked closely for some time to share and refine best practices on how to translate meaning into design and build deep emotional connections with people, Recipe and Pomegranate are now offering clients a powerful new way of harnessing neuroscience to create and validate new propositions with consumers.

The process harnesses unique testing techniques and technology and data spanning neurological, physiological, and behavioural responses to inform design strategy and execution across the brand ecosystem and drive greater confidence for businesses looking to invest in Meaning Centred Design.

‘Together our mission is to challenge the conventions, push the boundaries on human understanding and craft an experience that delivers results – whether that be product driven, totally digital or a combination of the two’

Duncan Thomas – CEO Pomegranate

‘Our studio has long pioneered a meaning centred approach that seeks to decode how people perceive brands and experiences - unlocking valuable insight and rich seams of opportunity for our clients. Our partnership with Pomegranate will help us take this to the next level and we are incredibly excited about what this can do for our work spanning Health and Home’. Simon Browning – Managing Director, Recipe